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Local Google Ads Marketing
What Is PPC? Pay-per-click (PPC) advertising is a form of digital marketing where businesses pay a fee each time one of their ads is clicked. It's a way of buying visits to your site, rather than earning those visits organically. One of the most effective ways to use...
How Much To Spend On Google Ads
To help you understand if Google advertising is right for you, we will explain what it is, its potential benefits and how much you should spend.
What is Keyword Cannibalization in SEO?
Optimizing your articles for similar search terms may cause keyword cannibalization, affecting your rankings on Google. Chances are your content will compete with itself,...
If You’re Not Marketing Your B2B Business Online, You Probably Missed The Sale
More and more businesses are going online to make purchase decisions. This probably seems somewhat obvious to B2B business owners and probably the trend in your daily life. While...
If You’re Not Marketing Your Small Business Online, You Probably Missed The Sale
Every year more people purchase directly online. This probably seems somewhat obvious to small business owners and is most likely the experience in your daily life (darn you...
What is a Content Gate and Why Do You Need One
A content gate -- also know as a content lock -- is a way of revealing a piece of content only after a website visitor gives you something to "unlock" that content. Examples of...
How To Add Linear Gradient Overlay to Background Image
Adding a color overlay onto a background image can create a very nice effect. Traditionally, web designers added the overlay offline -- using Photoshop or GIMP -- and then...
Images, Twitter, and Twitshot
Twitter is increasingly becoming a more visual platform and users are responding accordingly. Per this Jeff Bullas post, using images on Twitter equals more engagement from...
Twitter Removes Share Counts from Buttons
Twitter ruffled some publishers' feathers by removing share counts for Tweets. Normally, at the top, bottom, or side of an article like this one, you will see social share...
How To Find & Rank Your Website’s Backlinks
If are managing your website's SEO, then you need to understand & how they...
Will Your Company Use Facebook Chat Instead of Email
http://techcrunch.com/2015/11/20/facebook-at-work-gets-its-own-version-of-messenger-with-debut-of-work-chat/Facebook added a new feature to its platform – Work Chat – and it aims at bringing the Messenger features to the work place. So, will your company use Facebook Work Chat instead...