Blog

Driving Direct Bookings Using Google Ads
In the digital-first world, travelers have become savvier in how they search for and book accommodations. For resorts, this means that capturing attention and driving direct bookings requires a targeted, effective online marketing strategy. Google Ads provides an...
How Long Does It Take to See SEO Improvement?
We’ve all seen it over and over again. SEO, you need SEO in your digital marketing, your blogs, your websites! But once you start mastering SEO, how long does it take to see...
The #1 Thing Business Owners Misunderstand About Google
In recent years, Google has become a household name. Whether you’re using it as a verb (“Just Google it!”) or a noun (“I’m sure you can find it on Google!”) I’m positive you have...
4 Tips to Quickly Improve Your PPC Performance
Here are 4 tips to quickly and efficiently improve your PPC performance.
Why User Generated Content Matters
User generated content is an important piece to any top notch social media marketing strategy. Learn more about why UGC matters for brands.
4 SEO Trends For 2021
2021 has finally arrived, and we’re all anxiously waiting to see what the new year has in store for us. As far as internet marketing goes, we can make some predictions about the...
Avoid These 3 Social Media Marketing Mistakes
Social media marketing is a great way to reach your audience, but a complete waste of time done poorly. Make sure you avoid these 3 common mistakes.
How Much To Spend On Google Ads
To help you understand if Google advertising is right for you, we will explain what it is, its potential benefits and how much you should spend.
What is Keyword Cannibalization in SEO?
Optimizing your articles for similar search terms may cause keyword cannibalization, affecting your rankings on Google. Chances are your content will compete with itself,...
If You’re Not Marketing Your B2B Business Online, You Probably Missed The Sale
More and more businesses are going online to make purchase decisions. This probably seems somewhat obvious to B2B business owners and probably the trend in your daily life. While...
If You’re Not Marketing Your Small Business Online, You Probably Missed The Sale
Every year more people purchase directly online. This probably seems somewhat obvious to small business owners and is most likely the experience in your daily life (darn you...