Social Media DIY

Social media can be daunting – if you try to do everything at once. If you’re starting out in the viral marketing world, focus and define your goal. Here are a few tips for getting your arms around the social media maze. Take your time. Don’t expect to gain hundreds...

Social Media – Does it lead to sales?

When Coke released their findings this morning that online buzz did not impact direct sales, I wasn’t surprised. From the reax of the internet, it seems the news was received with mixed emotions. Some people were shocked, others not so much. Here are a couple...

3 Easy Blogging Tips

BE AUTHENTIC- This has been popping up as a main priority for social media as well as traditional bloggers. So, what does it mean? Well, it means that if you are not naturally a witty word merchant- don’t pretend to be one. Use your own strengths instead:...

Twitter Hacked: How to Stay Safe

Twitter Hacked Twitter recently became the latest victim of security failure. Their database was hacked with about 250,000 accounts compromised. The Twitter team reset passwords on all accounts they believed to be effected and notified the account owners through...

Simple How-To on Social Media

You want to know more about Twitter, Facebook, and other social media sites? You know it’s a good idea for your business but don’t know where to begin? Below is a nice (simplified) infographic about social media that you can use to get your head around...

Trends: Social Media 2013

What’s Trending: Social Media 2013 Continued GrowthOne trend that is undeniable in social media for 2013 is continued growth. Over 70% of Americans are already using at least 1 social media site. With Facebook over 1 Billion unique users, expect to see other sites...

Microsoft & Windows 8

From online indications that I’ve heard and read about online, sales of Windows 8 devices are not meeting expectations. I could be getting bad information, or analysts may be wrong about early numbers. But I think there is a bigger problem for Microsoft. The...
Social Media – Timing is Everything

Social Media – Timing is Everything

Set your clock and spread the word when people are most likely to see it. That’s the name of the game in marketing right? More eyes = more potential clients/customers.   Check out this article in the LA Times about maximizing your daily posts by posting...

Cisco Executive on Social Media

Carlos Dominguez from Cisco Systems gives some food for thought on social media and how it applies within the confines of corporate policy. This blog is well thought out and a must read for executives who don’t know what to make of this new phenomenon. 7...